News

Protection for All
Protection for All

Learn how Lazer’s KinetiCore helmet technology was born—engineered for next-level protection, reduced weight, and sustainability in every ride.

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The Story Behind KinetiCore Bike Helmets
The Story Behind KinetiCore Bike Helmets

Discover how Lazer’s KinetiCore tech was born—10 years of innovation led to integrated impact protection, lighter design, and enhanced ventilation.

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Why Do Pro Riders Love KinetiCore?
Why Do Pro Riders Love KinetiCore?

Pro riders helped shape Lazer’s KinetiCore—delivering lighter, more aerodynamic helmets with built-in impact protection and race-ready ventilation.

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A Day at the Wind Tunnel with Clara Brown
A Day at the Wind Tunnel with Clara Brown

Go behind the scenes with Clara Brown as she tests Lazer helmets in a wind tunnel—pushing performance, aerodynamics, and adaptive cycling innovation.


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Evolution of Opportunity
Evolution of Opportunity
The Amy D. Foundation has grown into a national movement, delivering opportunities and support to athletes chasing their cycling dreams
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Boost Your Cycling Performance with Helmet Ventilation
Boost Your Cycling Performance with Helmet Ventilation

Enhance your cycling with proper helmet ventilation. Stay cool, reduce sweat, and improve performance. Discover the benefits of well-ventilated helmets for a more comfortable ride.

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ABILITY: Team USA Paracyclist Clara Brown Shifts the Narrative on Para-Athletes
ABILITY: Team USA Paracyclist Clara Brown Shifts the Narrative on Para-Athletes

Clara Brown, a paracyclist for Team USA, is redefining perceptions of para-athletes. Her inspiring journey and achievements highlight the strength and determination of athletes with disabilities.

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Women's Racing on the Rise
Women's Racing on the Rise

Women's racing is on the rise, showcasing incredible talent and determination. The growing participation and support highlight new opportunities for female athletes.

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Go Josie
Go Josie

Join Josie on her inspiring journey as she conquers new challenges and sets new records. "Go Josie" celebrates her determination, resilience, and the spirit of adventure.

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Five Winter Riding Tips with Canadian Cycling Legend Alex Stieda
Five Winter Riding Tips with Canadian Cycling Legend Alex Stieda

Canadian cycling legend Alex Stieda shares 5 pro tips to stay warm, dry, and rolling through winter—from heated insoles to helmet hacks and full fenders.

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Tides: A Sandy Cycling Ode
Tides: A Sandy Cycling Ode

Andrew Juiliano finds purpose in poetry and sand as he trains through pandemic chaos—proving cyclocross joy lives anywhere, even when the world feels upside down.

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A $22 DIY Helmet for Andrew Juiliano
A $22 DIY Helmet for Andrew Juiliano

Pro cyclist Andrew Juiliano gets a $22 custom-painted Lazer Aeroshell by artist Stevil Kinevil—DIY creativity meets cycling style.

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Coryn Rivera’s Five Toughest Climbs in Flanders
Coryn Rivera’s Five Toughest Climbs in Flanders
Former Flanders champ and Team Sunweb rider Coryn River breaks down the five most challenging climbs at the Ronde van Vlaanderen and what makes each one unique. 
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Turn One Helmet into Three with Lazer’s Aeroshell Cover
Turn One Helmet into Three with Lazer’s Aeroshell Cover
Lazer's lightweight and removable Aeroshell helmet cover improves aerodynamics and protects against inclement weather for a 3-in-1 helmet package.
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The Escape With No Exit
The Escape With No Exit
A young man moves from the Idaho wilderness to the San Francisco streets and learns to love the urban adventure thanks to his gravel bike.
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A Fast Helmet for the Yellow Jersey
A Fast Helmet for the Yellow Jersey

Team Jumbo-Visma debuts the new Lazer Volante TT helmet on the Tour de France's penultimate stage.

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Toppling a Tour de France Dynasty
Toppling a Tour de France Dynasty
Team Jumbo Visma set to battle Team Ineos at the 2020 Tour de France.
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When Should You Replace Your Bike Helmet
When Should You Replace Your Bike Helmet

Learn when and why to replace your bike helmet—spot wear, crash damage, and aging materials to stay safe and protected on every ride.

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Lazer G1, Story of a Technical Prowess
Lazer G1, Story of a Technical Prowess

Discover the Lazer G1—our lightest, most advanced road helmet yet. Engineered for elite performance with top ventilation, comfort, and sleek design.

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