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The Story Behind KinetiCore Bike Helmets

The Story Behind KinetiCore Bike Helmets

How do you go about achieving something that hasn’t been done before? Read the story behind Lazer's KinetiCore Integrated Rotational Impact Protection, a new age in helmet protection. 10 years in the making.
March 30, 2022  in Mountain BikeRoadTriathlon
Why do pro riders love KinetiCore?

Why do pro riders love KinetiCore?

How the pro peloton helped shape the development of Lazer’s new technology. Pro rider input from Jumbo-Visma helped Lazer reduce the weight and plastic for its new line of helmets, while making them more ventilated and comfortable. All this, plus improved protection built-in.
March 30, 2022  in Road
2021 US Cyclocross Nationals

2021 US Cyclocross Nationals

  After a year off due to the COVID19 pandemic,...
December 14, 2021  in Road
Evolution of Opportunity

Evolution of Opportunity

The Amy D. Foundation has grown into a national movement, delivering opportunities and support to athletes chasing their cycling dreams
November 16, 2021  in Road
Boost Your Cycling Performance with Helmet Ventilation

Boost Your Cycling Performance with Helmet Ventilation

Boost your cycling performance with Lazer’s strategically placed helmet vents that help keep your body cooler so you can ride stronger longer.
September 29, 2021  in Road

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